| | Coffins to Die For
In Ghana what you do in life determines the style of your burial. The Ga tribe, located in the country's capital
Accra, models coffins to reflect their occupants hobbies and occupations from peacocks for bird lovers to airplanes
for pilots. Now five-year-old exporter eShopAfrica.com is giving the burial vessels new life aboveground in the
living rooms of Europe and America. British-born founder Cordelia Salter-Nour 47, spent two decades in Africa in
technology development before moving to Rome, where she decided to start a company that would give Ghanaian
artisans an escape from exploitive practices. "One artist we use, Samuel Naah, paid off his apprentice fees with
two commissions from us. Now he has his own business," says Salter-Nour. Prices range from $125 for
desktop chests to $1250 for six foot models. In 2004, eShopAfrica.com's sales for all its art exports - including
drums, textiles and jewellery- topped $50,000. - SUE KARLIN |
